Scott Olivares

GROWTH ADVISOR
User Experience | Analytics | Growth Product Management

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Welcome to my website

I work with companies to understand the people that visit their websites and find ways to drive growth by improving their experience. These are some of the things i've learned along the way...

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Create Friendly Experiment Names in Google Data Studio

Mar 28, 2019
3 min

Create Friendly Experiment Names in Google Data Studio

Have you ever used Google Data Studio for reporting the results of an experiment? It's great for visualization and digging deep, but...

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The Anatomy of a Great Test Plan

Nov 7, 2018
7 min

The Anatomy of a Great Test Plan

There are two types of A/B tests for website and product updates: Those that change something minor and may or may not have a small...

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How to Personalize Your Website

May 14, 2018
8 min

How to Personalize Your Website

Netflix gets me. They know I like Marvel shows, appreciate a witty comedy, and am a sucker for the occasional gangster thriller. They...

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